Drofa Comms Monthly Roundup | May 2023: Confidence, Liquidity, and Policy Pressure
We’re saying goodbye to spring and meeting summer 2023 with open arms (and minds). As governments all over the world are trying to keep inflation under control and deal with an ongoing cost of living crisis amid the failures of multiple financial institutions and fears of a looming recession, we imagine ourselves looking to a […]
Drofa Comms’ Recaps of Crypto and Digital Assets Summit 2023 in London
On May 9–10, the Drofa Comms team attended the Crypto and Digital Assets Summit 2023 in London. The Financial Times, one of the most influential media outlets in finance, organised the event. The summit successfully brought together numerous leading professionals from various sectors, including business, government, and communities. Among the key topics discussed during the […]
Why Corporate Culture in Fintech Should Be a Business Priority | Valentina Drofa
This article originally appeared on Forbes Business Council, where Valentina Drofa as a member has been sharing her expertise since December 2022. If you ask me about the aspect of my business that I started paying unprecedented attention to recently, I’d say without hesitation that it’s the corporate culture. It happened so that I realised […]
Drofa Comms Monthly Roundup | April 2023: Banks, Regulators, and Tech Shifts
April has come to an end, and the time is ripe to sum it up. From the world-shocking bankruptcies to fast-moving innovation, these are some of the topics that have been shaping TradFi, fintech, and crypto. The U.S. banking crisis that dominated March kept spilling into April. First Republic Bank’s shares fell 95% from March […]
5 Tips on How to Use AI Tools in Written Content Creation
Drofa Comms Content team conducted an experiment: we let our colleagues from different departments analyse three incognito texts on the same topic — the role of AI in PR. One text was written by a human, a PR professional to be precise, and two were generated by AI. Here is part I, where we share […]
Drofa Comms Monthly Roundup | March 2023: Banking Shock, AI, and CBDCs
Spring has sprung and so has the crypto and fintech world. As March comes to a close, the industry leaves behind a month defined by shock, contagion fears, and a fast pivot into “what’s next” — across banking stability, digital assets, CBDCs, and AI-powered finance. A series of bank failures became the month’s biggest and […]
Drofa Comms Monthly Roundup | February 2023: Custody, Staking, and Exchange Pressure
February extended crypto’s early-2023 rebound. Bitcoin recovered the remaining losses tied to last year’s FTX shock, and BTC, ETH, and other major assets continued to post small but steady gains across the month. The move was notable because it happened alongside intensifying regulatory pressure. In the U.S., the Securities and Exchange Commission (SEC) hardened its […]
What Is the State of DeFi Security in 2022 and How to Improve it?
Drofa Comms started the new year by launching our own in-depth report publications of DeFi security in 2022. The year 2022 was officially the most notorious for DeFi security breaches, so the first exclusive report titled “An Overview on DeFi Security in 2022” looks into the current state of things in the decentralised market and […]
Web3 vs Traditional PR: Who Is The Top Dog?
At the beginning of this month, we took part in the Onboard2023 conference focused on Web3 marketing. After reviewing what teams are actively debating in this space, we decided to share our view on how Web3 promotion compares with traditional PR, and where each approach delivers real value. The concept of Web 3.0 remains a […]
Drofa Comms Monthly Roundup | January 2023: Layoffs, Enforcement, NFTs
After the end of last year’s FTX debacle that shook the market, 2023 got off to a stronger start. Bitcoin recovered the losses it took after FTX’s collapse in November 2022. After several failed attempts through December, the leading cryptocurrency moved into a notable January rally, gaining about 40% to $23,116 by January 31. The […]